GOAL: To announce new resort properties to their target audience
SCALE: 1,500 7” HD/IPS hardcover Video Mailer Boxes with many reorders
IMPACT: Highly Successful
PROJECT OVERVIEW: This client owns 5-star resort properties around the globe. In collaboration with MediaFast, an attention-grabbing, unforgettable HD IPS Video Mailer Box was created to engage high-profile clients, which included A-list celebrities among others. Its purpose was to announce new resort destinations, and after distributing them, they reported experiencing a significant increase in new property bookings. As a result, they’ve implemented them into their regular marketing campaigns and have continued enjoying great success.
