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How To Connect With Prospects Still Affected By COVID

If you’re a marketer trying to figure out a way to connect with prospects still affected by COVID, we’ve got a highly effective solution — Video Mailers and Video Boxes.

For instance, here’s a testimonial from one of our clients:

It was a pleasure meeting with you recently and learning more about MediaFast and its various services. Regarding the Video (Mailer) project we had your company help us with; I’m happy to confirm that the campaign was very successful and we are very pleased with every aspect of the project from start to finish.” — Chad Lewis, Associate Athletic Director at BYU

How To Connect With Hard-To-Reach Prospects

In case you aren’t familiar with them, here’s a short clip highlighting Video Brochures and Video Mailers.

By the way, sometimes people refer to them by different names. To learn why, click Crazy Internet Names For Video Brochures.

Why Video Marketing Products Outperform Other Strategies

Have you heard the saying that an image is worth a thousand words? Well, you can theoretically multiply that by another thousand for a video.

In a nutshell, that’s why Video Marketing Products work so well. It’s also why many of our clients use them as part of their regular marketing campaigns. Target audiences love them, and they respond so well that they’re too effective not to continue using.

So, why is that? Well, because videos are great at telling stories, which makes it more enjoyable for consumers to learn about products, services and opportunities.

Also, Video Marketing Products are too intriguing to set aside. And, by using sound and motion while engaging sight, they increase the amount of attention videos receive while also educating viewers in a way other forms of communication simply cannot.

As a result, they’re an ideal way to increase sales, brand awareness, traffic to landing pages, websites, calls-to-action, etc. Plus, they get voices in rooms that otherwise are hard to get into, and they excel at getting messages seen and heard… Seriously, the results they produce are outstanding!

With that said, the key to success with videos is getting the right people to watch them. Fortunately, Video Marketing Products do that extremely well.

Video Mailers and Video Boxes In Action

For the sake of showing a little more, here’s a short clip showing Video Brochures, Video Mailers, Video Business Cards, and Video Boxes in action. They all capitalize on the power of videos, just like this one.

The Value Of Getting Your Videos Watched

In today’s digital world, most businesses understand that using videos is a welcomed way to engage their prospects. At the same time, so do their competitors.

Here’s why:

  • Consumers enjoy watching them instead of looking at motionless content.
  • Videos arouse emotions and have a way of increasing trust.
  • They draw more attention than most other forms of marketing.
  • Videos have a way of explaining products, services and opportunities better than motionless content.
  • They help companies stand out from their competitors.
  • There are benefits from the mental connections consumers feel while watching videos from companies they’re considering doing business with.
  • Consumers respond to videos significantly more often than traditional forms of marketing.

To capitalize on this, as was stated previously, the key to success with videos is to get the right people to watch them. Fortunately, Video Brochures, Video Mailers and Video Boxes make that happen, and we’ll help you design and distribute them if you’d like.

Prices For Video Mailers and Video Boxes

As effective as Video Mailers are, they cost less than you might think.

For instance, if you have a cell phone, you already have a video recorder. And, when you take a potential client out to lunch or dinner, doesn’t it cost more than $20 to $65? Well, that’s typically what Video Mailers cost per unit, and Video Boxes aren’t much more. However, ROI with them blows away other sales and marketing strategies, and the response rates aren’t usually even close.

For example, here’s a testimonial from a salesperson from Cornerstone OnDemand: “I have been trying to get a hold of (this) company for months now with no luck. Then I sent their CEO the video brochure mailer and he all of the sudden called me to set up an appointment! Yay!”

After reading this, if you’d like to improve how your company connects with prospects, or to learn more, contact us today.

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