One of the most effective ways to open doors for salespeople is by using LED Video Brochures and Video Mailers. With them, you can target prospects… and they work. Honestly, they work so well that some of our customers report as high as a 66% response rate. Many of them even stagger their distribution because their salespeople can’t keep up with all of the sales calls in response if they don’t. Wouldn’t you love to have that situation?
The Importance of Opening Doors For Salespeople
In all the years we’ve been working with marketers, one challenge that comes up often is how to help their salespeople get appointments with decision-makers.
Most of them understand that regardless of how great their salespeople are, if they can’t meet with decision-makers, it doesn’t matter. Nor does it matter what they’re selling or how great it is.
Truthfully, executives are busy. They get approached by salespeople often, and many filter the majority of them out… either by not responding or having their assistants prescreen them. As a result, many are practically unreachable, and others are difficult to engage.
With that said, spending the time and resources necessary to help salespeople is well worth it. After all, for most companies, the majority of their revenue comes from their success, making it basically a necessity. The key is to find a strategy that works, and LED Video Brochures and Video Mailers actually do.
How LED Video Brochures and Video Mailers Open Doors For Salespeople
If you’re a marketer tasked with opening doors for salespeople, here are some questions to help you understand why our Video Marketing Products will work for you.
- Wouldn’t you love your marketing tactics to look as modern as it gets?
- How nice would it be to basically have a TV commercial you can send to targeted prospects?
- Isn’t the idea of using marketing media that captures the attention of even hard-to-reach decision-makers appealing?
- How does increasing the perceived value of your company along with the products, services and opportunities it offers feel to you?
- Don’t you just love capitalizing on how much consumers love videos?
- Can you imagine how much more effective your marketing strategy will be if it capitalizes on the increase in trust and familiarity videos create?
- How cool would it be for your strategies to blow away the ones used by your competitors?
- Would you complain if recipients feel too inspired emotionally to resist responding to your messages?
- Is there any chance a 60% or higher response rate would disappoint you?
- How cool would it be for you to hear that recipients couldn’t resist sharing your Video Brochure or Video Mailer with their co-workers?
- Wouldn’t you love knowing your marketing strategy sped up your company’s sales funnel?
- Could you resist accepting gratitude or maybe even gifts from your salespeople for making their jobs easier?
- Wouldn’t you love it if the owner of your company was thrilled with the ROI your tactics produce?
Okay… that last one doesn’t actually open doors for salespeople, but I just wanted to throw it in there. Anyway, if you answered yes to any or all of those questions, LED Video Brochures and Video Mailers will work great for you.
LED Video Brochures and Video Mailers In Action
In case you aren’t familiar with them, here’s a clip of these amazing video activated marketing products in action.
Case Study: Stansberry Research
Stansberry Research offers services that cover a wide range of investment strategies. Their aim is to help their clients capitalize on the safest, most profitable investment ideas in the world, regardless of what’s happening in the markets. So far, they’ve been greatly successful and all signs point toward that continuing.
With that said, they decided a few years ago that they wanted to improve the response rates their usual print marketing campaigns were producing. To do so, they researched Video Marketing Products and chose to use Video Mailers from us. Why? Because they believed they would give their marketing a more modern feel while also producing the results they wanted. Then, when it came time to distribute them, they conducted a split test using 1,000 of their previous print marketing materials versus 1,000 of the Video Mailers to see how they would compare.
After the first run, the results showed a 79.4% higher response rate for the Video Mailers. To confirm, they conducted the same test two more times and got similar results. Needless to say, they transitioned to only using Video Mailers in 2018 and have continued to enjoy great success with them ever since.
Get Industry Leading Video Marketing Products From MediaFast
Considering the volume of marketing messages decision-makers get targeted with on a daily basis, your company would benefit greatly from having a way to help yours stand out. Fortunately, Video Marketing Products are outstanding for making that happen.
Targeted prospects enjoy receiving them. Salespeople perform better with them. Marketing teams love producing them, and they’re easy for recipients to share with others who influence their decisions.
With that said, we’ve helped hundreds of companies improve their marketing for over 30 years. Our team offers complete design and creative services. We take pride in being a leader in our industry. Also, customer satisfaction is our highest priority, and we don’t “nickel and dime” with our prices.
What’s more, if that isn’t enough, we also only use brand new, Grade A components to ensure the best quality. Plus, we offer a full warranty to stand behind all of the products we sell.
After reading this, if you’d like to purchase LED Video Brochures or Video Mailers to open doors for your salespeople, or to get a FREE SAMPLE, contact us today.
Having owned Villager Magazine in Utah, I’ve worked in marketing for over twenty years.
I started writing for MediaFast in 2014, and the first time I held a Video Brochure, I instantly thought something like, “This blows away our magazine…and any other print advertising I’ve ever known. It’s like I’m holding a TV commercial in my hands. These things are amazing!”
Since then, Video Brochures, Video Mailers and Video Boxes have become marketing superstars. Writing about them is definitely a privilege, and with regards to MediaFast—with its industry-leading product quality, outstanding customer service, and phenomenal associates—I feel like I couldn’t have picked a better group of people to work with.