Thinking of silver bullets as good — or great — Video Brochure Products are like them in marketing. If you’ve ever received one, wasn’t the WOW factor so much bigger than with other marketing products? Or, if your sales team has ever used them, weren’t their stories about how impactful they were on their prospects so much better than what they experienced from other, more traditional marketing media?
For instance, here’s what a marketing professional and one of our clients, Stephen Ozawa, said after theirs were distributed.
“MediaFast turned our ideas into reality! Our client was ecstatic and the response rates have been off the charts.”
Marketing Strategies To Avoid
During times of financial unrest like we’re experiencing now, turbulence creates opportunities for change — change that can create amazing success. In such times, companies who find silver bullets in their marketing can alleviate their pains significantly. And sometimes, they even create great wealth.
But first, here’s what not to do: Run a huge discount promotion. Yeah…consumers might flock to your brand and sales could escalate. However, a strategy like that can inject poison into your business by eroding your brand’s image. It can also discount your brand’s future and significantly reduce your company’s value. None of which is what you want long term.
And here’s something else not to do: Quickly change your marketing strategy based on thoughts and ideas from various other decision-makers and continue to change until something works. Again, not a good idea. Why? Because with that mindset, you’d probably never stick with a strategy long enough to see if it really works. Plus, your brand’s users and most-likely-customers might get turned-off by all of the different things they see and hear from you… And you could lose them. Again, not what you want long term.
And finally, one more bad idea: Reorganize, reorganize, and reorganize until sales start to improve. Constant changing of organizational structures, reporting alignments, and people reduces the productivity of almost any group. At the same time, a mindset for constant change also typically leads to more and more change, which is never a recipe for the kind of financial stability most business owners want. At the same time, tweaks are okay… It’s just that massive change after massive change usually doesn’t go well long term.
Video Brochure Products In Action
Switching gears now to showcase a new-age marketing strategy that actually works bigtime. In case you aren’t familiar with them, here’s a short clip of Video Brochure Products we’ve made for clients.
Oh, and I should mention this: They commonly get referred to by different names. Click here to learn why. Now, as you watch, maybe you’ve seen or heard of them and just hadn’t connected the dots yet…
Silver Bullet Marketing Strategy
So, what’s a silver bullet marketing strategy? More than anything, it’s a sound strategy. While it wouldn’t be cool of us to guarantee success with Video Brochure Products, we can say they’ll give you an excellent chance at great success, more so than with practically all other marketing products.
Why? Because people love videos. The rate at which they respond to them makes a giant difference as well.
For example, here’s a video testimonial from one of our clients, Dewey Denning.
Powerful, right? Love that testimonial, and he’s just one of many users who have experienced results like he described.
And here’s something else that’s true — you can feel confident that Video Brochure Products are a marketing strategy you can stick with through the ups and downs of financial unrest.
We’ve had clients enjoy as high as a 66% response rate with them. And one even reported a 70% increase in sales after theirs were distributed. Thinking about it… What other marketing products produce results like that?
In a nutshell, videos delivered in hand-held marketing media are the way to go in this day and age.
Get The Best Video Brochure Products From MediaFast
At MediaFast, our business model is to offer the best products, prices, advice and customer service in our industry. We only use brand new, Grade A components to make everything we sell, and customer satisfaction is our highest priority.
We know what it takes to design, manufacture and deliver Video Brochure Products that meet or exceed expectations. Plus, we offer a full distribution service so our clients can remain focused on what they do best. To learn more, click: Why We’ll Mail Your Video Brochure Products For You.
After reading this, if you’d like to capitalize on how Video Brochure Products are like silver bullets in marketing, or to get a FREE Sample, contact us today.
Having owned Villager Magazine in Utah, I’ve worked in marketing for over twenty years.
I started writing for MediaFast in 2014, and the first time I held a Video Brochure, I instantly thought something like, “This blows away our magazine…and any other print advertising I’ve ever known. It’s like I’m holding a TV commercial in my hands. These things are amazing!”
Since then, Video Brochures, Video Mailers and Video Boxes have become marketing superstars. Writing about them is definitely a privilege, and with regards to MediaFast—with its industry-leading product quality, outstanding customer service, and phenomenal associates—I feel like I couldn’t have picked a better group of people to work with.