In this day and age when video is king in marketing, is it any wonder why Video Business Cards and Video Mailers produce elite results?
In case you don’t know what they are yet, there’s a video just below highlighting them.
Meanwhile, here’s an explanation: Both are equipped with LCD screens on boardstock paper, which exudes class. They also include high quality printed content along with buttons that can be chosen to control pause/play, volume up, volume down — which are the three most common — video chapter buttons (multiple videos can be included, each activated by its own button), skip forward 15 seconds, and skip back 15 seconds that don’t require an internet connection. Plus, the entire piece feels like you’re practically holding a TV commercial in your hands. As a result, their effectiveness is super high… And so is the ROI they produce.
In addition, they’re fun for marketers to create. They also have a way of making them look brilliant while making average salespeople great. What other marketing products do that?
Video Business Cards and Video Mailers in Action
As a quick example, here’s a clip of some Video Business Cards and Video Mailers we’ve made for clients. It also includes Video Brochures — also known as Video Cards, Multimedia Cards, Direct Mail Video Players, Video Books, etc. — and Video Boxes.
Other Names For Video Marketing Products
For people who don’t know the various names, it’s understandable that video marketing products get called by different names. For instance, sometimes people refer to a Video Brochure as a Multimedia Brochure, Video Pamphlet, or Screen In Print.
It’s also understandable when Video Mailers get referred to as Video Cards, Direct Mail Video Players, or Marketing Presentation Flyers.
And when Video Boxes get referred to as Video Sample Boxes, Video Packages, or Promotional Video Brochures, that’s understandable as well.
While we could list 30 or more other names they get called, doesn’t it make you wonder why there are so many variations?
The Answer: You know those moments when people are trying to find information online but just aren’t sure what the name of something is? We’ve all been there. In those moments, we tend to make up something that sounds good and just hope Google knows what we want.
Well, that’s basically what has happened with these products. Then Google decided some of those names should actually exist, and the industry has just stuck with them.
Without going on too much, here’s a brief list:
- Video In Print
- Video Flyer
- Multimedia Brochure
- Multimedia Mailer
- Screen In Box
- Video Business Card
- Direct Mail Video Player
- Video Message Box
- Sample Box With Video
- Leave-Behind Video Advertiser
- Video Box Mailer
Then there are other terms that are associated with them, such as LCD, LED, IPS and Digital.
And finally, just to offer a little more clarity, the difference between a Video Brochure and a Video Mailer is simply how they’re delivered. While Video Brochures tend to be hand-delivered to recipients or dropped off at their offices, Video Mailers are mailed, making them ideal for getting your messages in the room with decision-makers who are hard to reach.
Get FREE Samples From MediaFast
Each month, we confidently send out dozens of FREE samples to prospective clients interested in our video marketing products. What we’ve found is that they appreciate the superior quality we deliver, and we’re willing to let them compare our products to those of our competitors at any time.
For example, here’s a testimonial from Nievas Rivas: “I’ve worked with MediaFast on two very successful video brochure projects over the last 2-years and can’t say enough about their professionalism and excellent customer service. Furthermore, they actually delivered the projects a couple of days ahead of schedule. With their help we were able to produce very well received and effective sales tools. We will do business with them again. I recommend MediaFast highly and without reservation.”
And finally, our video marketing products have only a .05% malfunction rate (half a percent), which is far superior in our industry. We only use brand new, Grade A components to make them, and we include a one-year full warranty.
If you’re interested in using Video Business Cards or Video Mailers to enjoy elite marketing results, or to get a FREE Sample, contact us today.
Having owned Villager Magazine in Utah, I’ve worked in marketing for over twenty years.
I started writing for MediaFast in 2014, and the first time I held a Video Brochure, I instantly thought something like, “This blows away our magazine…and any other print advertising I’ve ever known. It’s like I’m holding a TV commercial in my hands. These things are amazing!”
Since then, Video Brochures, Video Mailers and Video Boxes have become marketing superstars. Writing about them is definitely a privilege, and with regards to MediaFast—with its industry-leading product quality, outstanding customer service, and phenomenal associates—I feel like I couldn’t have picked a better group of people to work with.