In the video below, Bill Diaz—VP of Sales for MediaFast—explains why Video Brochures outproduce other marketing strategies. He also talks about different ways to use them.
But first, if you’ve been following our blogs, you know we’ve written about this often. So now, if you find yourself thinking something like It’s about time you put this in video, you’re right—videos rock! My apologies for not getting this on here sooner.
Why Video Brochures Outproduce Other Marketing Strategies
Now here’s Bill Diaz…
Video Brochures Connect With Even Hard-To-Reach Prospects
If you’ve ever experienced a Video Brochure, you know how powerful they are as sales and marketing tools.
For instance, here’s a testimonial from Debra Hill, one of our clients.
“MediaFast helped my company produce an amazing video brochure that we use to connect with hard-to-reach decision makers. The package lands on their desk and when the customer opens it, the WOW factor takes over. The fact that a video starts to play as soon as they open the brochure is impressive and captures the attention of the recipient. We’ve already placed a second order!”
After reading that, do you find yourself wondering about the ROI they produce?
Well, all I can say is this: We’ve had clients report as high as a 66% increase in response rates compared to other marketing strategies they were using. We also had one tell us they experienced a 70% increase in sales right after theirs were distributed.
If you’d like to watch or read more testimonials, check out the MediaFast Testimonials page.
Video Testimonial About Video Brochures
With Bill on a roll, we kept filming that day. And why not? He’s a pretty good speaker, isn’t he?
Anyway, as we continued, he told a story of one of his bigger clients and their experience with Video Brochures. In case you’re interested, here it is…
Video Brochures Blow Away Other Marketing Strategies
While success in marketing is necessary for most companies, even most successful ones stay focused on it after they’ve made their fortunes.
For instance, isn’t it one of the best ways to give information to consumers? That’s rhetorical, but I’d say yes—when companies give consumers updated information about what their products, services or opportunities can do, it allows them to know the benefits of buying them.
Plus, marketing can be highly educational. Thinking about it, remember how you feel when you’re well-informed about discounts or quality as you shop for things you’re thinking about buying? Doesn’t that knowledge increase your peace of mind? Again…rhetorical, but probably yes.
With that in mind, if you’re a marketer tasked with engaging your company’s target audience so they’ll respond to your messages, wouldn’t using a modern, highly effective strategy like Video Brochures make a ton of sense? Again…rhetorical, but yes—especially according to the results most of our clients have enjoyed.
Get Top-Notch Video Brochures From MediaFast
At MediaFast, our business model is to offer the best products, prices, advice and customer service at all times. We keep ourselves available for our clients, working directly with them in a consultant style, white glove approach.
Also, to ensure the best quality, we only use brand new, Grade A components to make everything we sell. We know what it takes to design, manufacture and deliver Video Brochures that meet or exceed expectations. And customer satisfaction is our highest priority.
After reading this, if you’d like to use Video Brochures to outproduce other marketing strategies you’ve considered and/or tried, or get a FREE Sample, contact us today.
Having owned Villager Magazine in Utah, I’ve worked in marketing for over twenty years.
I started writing for MediaFast in 2014, and the first time I held a Video Brochure, I instantly thought something like, “This blows away our magazine…and any other print advertising I’ve ever known. It’s like I’m holding a TV commercial in my hands. These things are amazing!”
Since then, Video Brochures, Video Mailers and Video Boxes have become marketing superstars. Writing about them is definitely a privilege, and with regards to MediaFast—with its industry-leading product quality, outstanding customer service, and phenomenal associates—I feel like I couldn’t have picked a better group of people to work with.